Helping a Medical Spa Grow Bookings with Google & Meta Ads

A local medical spa came to us feeling stuck. Sales weren’t growing, despite spending heavily on ads with a large marketing agency. The campaigns were expensive, lacked a personal touch, and most importantly — they weren’t generating the bookings the spa needed.

What they wanted was simple: more clients walking through the door. Whether online, over the phone, or in person, they needed steady bookings to keep their business thriving.

A Fresh Approach

When we took over their account, we didn’t start from scratch. Instead, we studied what had been working before, carried those elements forward, and replaced the rest with updated strategies designed to drive real results.

We built a mix of campaigns that worked together:

• Google Search Ads to capture customers actively searching for services

• Performance Max Campaigns to broaden reach and maximize bookings

• Meta Image & Video Ads to keep the spa top of mind and attract new audiences

Rather than running ads on autopilot, we treated their campaigns like we would our own business — constantly refining, testing, and focusing on the audiences that were most likely to book.

The Results

The difference was dramatic. Within just the first month, bookings started climbing — and by the two-month mark, performance had taken off:

• Conversions grew by 564%

• Clicks increased by 88%

The Impact

Instead of feeling overlooked by a large agency, the spa finally had a partner invested in their success. With more clients booking across every channel, they could focus on delivering great service while trusting that their marketing was working as hard as they were.